Privacy Policy
INTRODUCTION
Luce & Forma (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and safeguard information when you visit our website or communicate with us.
By using our website, you agree to the practices described in this Policy.
WHO WE ARE
Luce & Forma is an artist advisory and talent‑development practice that connects artists, patrons, galleries, institutions, and brands. We operate globally from New York, NY, focusing on artist career development, provenance building, and institutional placement.
INFORMATION WE COLLECT
We collect limited information to operate our website and respond to inquiries:
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Contact Information: name, email address, or other details you provide through forms or correspondence.
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Technical Data: browser type, device, IP address, and usage analytics collected automatically to improve site performance.
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Cookies and Analytics: small data files that help us understand how visitors interact with the site. You can manage cookie preferences through your browser settings.
We do not collect sensitive personal data (such as financial, health, or biometric information).
HOW WE USE INFORMATION
We use collected information to:
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respond to inquiries and collaboration requests
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improve website functionality and user experience
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analyze engagement and optimize content
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maintain security and prevent misuse
We do not sell, rent, or trade your personal information.
SHARING AND DISCLOSURE
We may share limited data only when necessary to:
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comply with legal obligations
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protect our rights or prevent fraud
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work with trusted service providers (e.g., website hosting, analytics) who are bound by confidentiality agreements
We do not share data for advertising or marketing purposes.
DATA & RETENTION
We retain personal information only as long as necessary to fulfill the purposes outlined above or as required by law. When data is no longer needed, it is securely deleted or anonymized.
YOUR RIGHTS
Depending on your jurisdiction, you may have rights to:
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access, correct, or delete your personal data
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withdraw consent for processing
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request a copy of your data
To exercise these rights, contact us at info@luceforma.com.
SECURITY
We implement reasonable technical and organizational measures to protect your information from unauthorized access, alteration, or disclosure. While no system is completely secure, we continuously review and update our safeguards.
INTERNATIONAL ACCESS
Our website may be accessed globally. By using the Site, you consent to the transfer and processing of your information in the United States and other jurisdictions where we operate.
CHILDREN'S PRIVACY
Our website is not directed to children under 13. We do not knowingly collect personal data from minors. If you believe a child has provided information, please contact us to remove it.
UPDATES TO THIS POLICY
We may update this Privacy Policy periodically. Changes take effect upon posting. Continued use of the Site constitutes acceptance of the updated Policy.
CONTACT US
For questions or requests regarding this Privacy Policy, please contact:
Luce & Forma
Email: info@luceforma.com
Location: New York, NY